C103 - The Semiotics of Advertising
Week 15, Asynchronous Bundle 22
Ads by Frank Budgen, no graded assignment
Introduction
- Goal: Enjoy ads directed or produced by the late Frank Budgen, my all time favorite creative wizard in advertising.
Asynchronous material
- Frank Budgen was my favorite advertisement maker. He passed away in 2015 after making many fine, creative and provocative ads, some of which, in my view, should be regarded as bonafide works of art.
- Here is a career retrospective and appreciation, including a lot of early British print ads (and later on in this page there are quite a few of his British video ads). He was British, but he worked on a number of ads for release in the U.S. as well. (In case that web page disappears, I also have a pdf version of the page, but the active webpage is much better because the video links are gone from the pdf.)
- I have shown you several of these ads previously in various bundles.
- BTW, if you need to explain to anyone (family, friends) what you were doing in this course, IMHO showing them a few of the ads in this collection could be a splendid way to impress them.
- Here is a selection of his wonderful ads.